How do you show an Ivorian SME what solar would change on its bill, before any meeting?
Iphigen installs turnkey solar systems in Abidjan using certified refurbished European panels. I designed, wrote, developed and launched its website, from the visual identity to the audit request form.
The question
Diesel and grid power cost SMEs in Côte d’Ivoire more than USD 0.35/kWh. Iphigen offers energy at around USD 0.15/kWh, with financing matched to cash flow. The website had to make this difference concrete for the manager of a hotel, a clinic or an agri-food business.
Business plan data
The figures shown on the site (price per Wp, cost per kWh, savings rate, payback period) come from the client’s business plan. They feed the simulator directly.
A simulator instead of a sales pitch
Visitors drag their monthly energy bill, from 200,000 to 6 million FCFA. The site instantly shows the saving per month, per year and over ten years, along with the CO₂ avoided. The calculation uses the savings rate from Iphigen’s price list, and the precise quote still follows an audit.
From identity to launch
I handled the whole project: logo, mock-ups, copy, Express.js development, French, English and Spanish versions, audit request form and launch. The site was delivered in three months. It is now administered by the client.
- Logo and visual identity
- Mock-ups and copywriting
- Savings simulator fed by the business plan
- Website in French, English and Spanish
- Energy audit request form
- Express.js development and launch
Do your customers understand what you save them?
A simulator turns your figures into a concrete answer for the customer: how much they save, and how fast.